Photographing Homes for Architects
Architects are themselves artists. They are artists with a very special responsibility. They create their multi-dimensional space sensitive to the needs of human beings who will populate that space. These home designs must function technically of course, but the best of architects will have great concern for the visual; for the impact on the eye inside and outside a home. These two goals, functionality and artistry, can often strain against each other. The successful architect will have blended these two efforts in a positive way; one in which a project well performs its function and at the same time presents an artistic, well-balanced three dimensional composition of mass and space. It’s a serious goal for the architect. And the photographer’s duty is to capture the interaction of these oft competing drives. Dan Forer has worked for over four decades of his photographic career to do this; render a three dimensional story in the two dimensional confines of photographs.
When an architect contacts Dan Forer for a residential assignment, the first step is a conversation about the architect’s original goals; what were his conversations with the homeowners like? What did they express as their wishes and special needs? Dan needs to place himself back into the moments when those conversations began to incrementally become design solutions. Finally, Dan learns how the architect translated these into a concrete plan that satisfied the homeowners and left room for the architect to express his own design philosophy, his artistry. By placing himself back at the beginning stages, Dan can better understand the reasons the design took the shape that it did. Then, the goal is to create a shot list that tells that story but that can be executed within a time-table that the economics of the assignment requires.